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Working with us
A consultancy created by Rob Nicol, we know what effective relationships and persuasive communication should be. Working with us means we stay close in, prioritising client focus and responsiveness. We pride ourselves on being pragmatic too, which is why we only work with people and businesses we genuinely feel we can add value to.
Who we are
Outside Lane is led by Rob Nicol, most recently a Board Director of PHD Media. In a twenty year career, Rob has delivered effective multi-channel marketing campaigns, with varying investment levels, at a national and regional level. For agencies, Rob Nicol has delivered many years of sustained revenue growth, award wins and high levels of long-term client retention.
Our values
Whether small or big, we believe all businesses should have values they breathe each and every day. At Outside Lane we live by the following six values:
- Customer centricity
- Collaboration with a common purpose
- To run lean, work fast, always measure
- To reflect and be constantly learning
- Simplicity
- Always be excellent to each other
